Social Media Shoutout: #FeatureFriday

Stuck on what to post for #FeatureFriday? Take a look at these great post examples from StuartCo staff for ideas!

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Content: June 5- 11, 2017

SPECIFIC DAY POSTS

WEDNESDAY, JUNE 7: PRINCE’S BIRTHDAY

Post Copy:
Happy birthday to Prince! Did you know that 430 Oak Grove has a connection to Prince? http://www.430oakgrove.com/blog/2017/04/25/430-oak-grove-the-prince-connection/

THURSDAY, JUNE 8: #TBT

Idea:
Post a #TBT photo of a past resident event—if you’ve got a pool opening coming up, now would be a great time to share photos from last year’s event, and promote this year’s upcoming opening!

Post Copy:

We know how to have a good time at [INSERT PROPERTY NAME]! #TBT to [INSERT RESIDENT EVENT DESCRIPTION]. If you’re looking for a new place to live, check us out at [INSERT WEBSITE] or give us a call at [INSERT PHONE NUMBER] to come and check our fun, active community out for yourself!

Photo:
Use a photo(s) from past resident event

GENERAL POSTS

POST 1

Post Copy:
Know someone ready to make a move? Start with StuartCo’s NEW website at http://www.stuartco.com! Use the amenity search tool to make a list of must-see properties matched to your lifestyle —the quest for a new rental home has never been so hassle-free and fun.

POST 2

Post Copy:
Looking to freshen up the design of your [INSERT PROPERTY NAME] home? Check out these tips from StuartCo’s lead interior designer. https://knowstuartco.com/2017/02/24/designing-for-small-spaces/

POST 3

Idea:
Share a Pinterest board to your followers! Click here for a complete list of all StuartCo Pinterest boards, as well as post copy ideas, and choose one that works for your community.

POST 4 (FOR TWIN CITIES PROPERTIES ONLY)

Post Copy:
Get your tickets to Mpls St. Paul Magazine’s Best of Summer party now! http://mspmag.com/promotions/best-of-summer

 POST 5

Idea:
If you have full occupancy, promote another StuartCo property with a post! Properties that could use a boost right now include:

Post Copy:
Do you know someone looking to move? StuartCo offers a wide variety of fantastic choices to rent your home and own your life. We love [INSERT PROPERTY NAME] in [INSERT PROPERTY LOCATION] because [INSERT REASON, COULD INCLUDE AMENITIES, LOCATION, ETC]. Learn more about this community at [INSERT SISTER PROPERTY WEBSITE] and share StuartCo with friends and family so they can love where they live as much as you do!

Photo:
Use a photo of the property you’re promoting

Content: May 29- June 4, 2017

SPECIFIC DAY POSTS

 MONDAY, MAY 29: MEMORIAL DAY

Photo:
Use one of the below photo options to wish your followers a happy Memorial Day.

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FRIDAY, JUNE 2: NATIONAL DOUGHNUT DAY

Idea:
It’s Friday AND National Doughnut Day?! What a reason to celebrate! If it’s in your budget, pick up some doughnuts and share with your residents.

Post Copy:
Happy National Doughnut Day! Come join us in the office for a sweet treat to start your Friday off right! And if you’re in the mood to pick up a few of your own, make sure to check out [INSERT FAVORITE NEIGHBORHOOD DONUT SHOP] near us!

Photo:
Use a photo of the doughnuts you bought, or use one of the below photos.

Doughnut1

Doughnut2

Doughnut3

GENERAL POSTS

POST 1 (POST ON OR AFTER JUNE 1)

Idea:
Start an Amenity of the Month series! At the beginning of each month, highlight a particular amenity and why it’s special/unique. Please note, if you take part in this for one month, make sure to take part in it each month.

Need some inspiration? Click here!

Post Copy:
June’s Featured Amenity is our [INSERT NAME OF AMENITY]. We love this because [INSERT DESCRIPTION/WHAT MAKES AMENITY SPECIAL/UNIQUE].

Photo:
Include a photo of your featured amenity

POST 2

Post Copy:
Whether you have green thumbs or not, our StuartCo experts have a few tips for you on beautiful, low-maintenance houseplants to add to your décor! https://knowstuartco.com/2017/05/23/how-to-houseplants/

POST 3

Post Copy:
Need some help getting your full eight hours of sleep each night? http://www.apartmenttherapy.com/how-to-hack-your-sleep-schedule-and-get-your-full-8-hours-242712

 POST 4

Post Copy:
It’s time for summer fun! https://www.pinterest.com/stuartco/summertime-fun/

POST 5

Post Copy:
It’s peak moving season, and we want to help your friends and family find a StuartCo home they love as much as you do! Tag a friend to try out the new amenity search tool to make a list of must-see rental communities based on lifestyle preferences! http://www.stuartco.com/stuartco-apartment-search/

 

 

Be a Neighborhood Expert!

Have you been stuck behind your desk or on tours, and have NO IDEA what to recommend to your followers for a fun local event, new restaurant, or chic neighborhood store?

TWIN CITIES

City Pages Event Calendar
Mpls St Paul Magazine Things to Do
City Pages: 50 Things to Do in the Twin Cities Before You Die
Minneapolis: 150 Things to Do (separated by season!)
Explore Edina

LA CROSSE, WI 

Things to Do in La Crosse County
La Crosse Event Calendar
Tours & Attractions  in La Crosse
Explore La Crosse 

MILWAUKEE, WI

Milwaukee Events Calendar
Visit Milwaukee
Calendar of Events: Milwaukee Downtown
Travel Wisconsin

OMAHA, NE

Visit Omaha
25 Best Things to do in Omaha
Things to do With Kids in Omaha
40 off-the-beaten-path things to do in Omaha

Do you have a great resource you like to use for finding events and updates on your community? Let us know in the comments below! 

Content: May 22- 28, 2017

SPECIFIC DAY POSTS

THURSDAY, MAY 25

Idea:
It’s Red Nose Day! Purchase red noses for you and your staff at your local Walgreen’s, and put them on for a photo to share on your page and raise awareness for the cause.

Post Copy:

Happy Red Nose Day! Red Nose Day funds programs in all 50 states to ensure kids are safe, healthy, educated, and empowered. Our [INSERT PROPERTY NAME] staff is happy to support such a wonderful cause! Learn more at rednoseday.org!

Photo:
Use photo of your staff in red noses with the post

FRIDAY, MAY 26

Idea:
Use the #FeatureFriday hashtag as a chance to showcase a staff member, resident, vendor, or available floor plan. Make sure to use a photo to go along with the quote/post.

GENERAL POSTS

POST 1

Idea:
There have been so many beautiful social media posts of blooming flowers and trees around our properties lately—if you haven’t yet walked around your property to take photos of summer in bloom, do so and share with your followers.

Post Copy:
It’s beginning to look a lot like summer at [INSERT PROPERTY NAME]…

Photos:
Upload photos of summer in bloom at your property

 POST 2

Post Copy:
Know someone who is ready to make a fresh start in a new home? The first step is with StuartCo! The NEW website features a property search tool, making it easy to narrow down the list of possible new rental communities. Check it out at stuartco.com/stuartco-apartment-search!

 POST 3

Idea:
Find a great review (either on your website, Google, or www.stuartcoreviews.com) and post it to your Facebook page.

Post Copy:
We love hearing what our residents have to say about us! Thanks to [INSERT RESIDENT NAME] for taking the time to give us feedback—we’re lucky to have you as part of our [INSERT PROPERTY NAME] community!

[INSERT REVIEW]

Photo:
Use a photo of your property

 POST 4 (FOR TWIN CITIES PROPERTIES ONLY)

Post Copy:
Staying in town for the holiday weekend? Check out Mpls St. Paul Magazine’s 50 best restaurants of 2017, and try something new! http://mspmag.com/eat-and-drink/best-restaurants-2017/

POST 5

Post Copy:
Are you an “outdoor rug indoors” type of person? on.apttherapy.com/RquVS2

 

 

Social Media Shoutout: Remington Cove

A big shoutout to the Remington Cove team for using their imagination, creativity, and HUMOR to engage their audience with this fun video posted to Facebook!

Caption: We’re playing hooky and golfing on this beautiful day at Apple Valley’s Valleywood! Fore!

Videos get the greatest traction on Facebook, above photos, links, and of course, plain text. Make sure to incorporate short videos whenever you can! Need ideas?

  • Is it a beautiful day out? Walk around your property and take a video highlighting the beauty just outside your doors
  • Create a Staff Feature Series, and interview your staff about why they love their job so much
  • Record a walk-through of an available apartment and talk about the in-home features and finishes as you’re showing them
  • Got a great tip/exercise to incorporate while working out in your fitness center? Show it off!

Content: May 15- 21, 2017

SPECIFIC DAY POSTS

MONDAY, MAY 15

Post Copy:
Start your week off on the right financial foot with these great tips! #MotivationMonday http://www.apartmenttherapy.com/101-ways-to-trim-every-area-of-your-budget-and-save-major-money-245087

 FRIDAY, MAY 19

Idea:
It’s National Pizza Party Day! If you’ve got in the budget, order a couple of pizzas for lunch or dinner, and invite your residents to join you for a slice.

Post Copy:
When National Pizza Party Day is also a Friday, we CELEBRATE. Join us in [INSERT LOCATION OF PIZZA PARTY] for a slice or two!

Photo Options:

Pizza1Pizza2Pizza3

GENERAL POSTS

POST 1

Post Copy:
It’s peak moving season, and we want to help your friends and family find a StuartCo home they love as much as you do! Tag a friend to try out the new amenity search tool to make a list of must-see rental communities based on lifestyle preferences! http://www.stuartco.com/stuartco-apartment-search/

 POST 2

Post Copy:
One of StuartCo’s core values is goodwill, and giving back to the community. We are THRILLED to see the results of this year’s Charity Week (over $30,000 raised!), and thank all of our residents and staff for their generous participation. Check out more on the blog below! https://knowstuartco.com/2017/05/10/stuartco-charity-week-2017/

POST 3

Post Copy:
Our neighborhood recommendation of the week is [INSERT EVENT, RESTAURANT, ACTIVITY]. We love this because [INSERT RECOMMENDATION/REASON]. If you end up checking it out, make sure to let us know what you thought! And if you’ve got a neighborhood recommendation of your own, let us know in the comments!

POST 4

Idea:
Is your staff getting ready for outdoor amenity season? Snap a photo of them prepping/cleaning/beautifying your outdoor areas to get your followers excited about the upcoming season.

Post Copy:
Our [INSERT PROPERTY NAME] staff are pretty excited to get outdoors for the season… our [INSERT OUTDOOR AMENITIES] will be open soon for resident use!

Photo:
Use the photo(s) mentioned above

 POST 5

Idea:
Believe it or not, Memorial Day weekend is just around the corner! Remind your followers to start planning a getaway by linking to your state parks website:

MN: http://www.dnr.state.mn.us/state_parks/index.html
WI: http://dnr.wi.gov/topic/parks/
NE: http://outdoornebraska.gov/stateparks/

 Post Copy:
Memorial Day Weekend is just around the corner—get a head start on planning a weekend getaway (or just a fun day trip!) in one of our beautiful state parks. [INSERT LINK TO YOUR STATE PARK’S WEBSITE]